Help your children build healthy habits for a lifetime


Starting at an early age, teach your children about the importance of dental hygiene by building a fun brushing routine together.

Encouraging your children to take responsibility for their own oral care and instilling healthy habits not only helps prevent cavities, but also boosts your child's self esteem.

Colgate Bright Smiles, Bright Futures™ (BSBF) teaches the importance of prevention through the following key messages:

  • Brush twice a day with fluoride toothpaste, always before bedtime and on one other occasion.
  • Remember to brush all of your top and bottom teeth.
  • Just spit after toothbrushing, rinsing washes the fluoride protection away.
  • Limit the number of times you eat sugary snacks and drinks.
  • Have a regular dental checkup.
  • Oral health in an important part of overall health.

Explore the free educational materials and activities on this page to get started.

In this section, you'll find family oral health tips including dental emergency information, current oral care product news and information, and age-specific oral care guidelines.

Here is where you'll find fun, easily-accessible do together on-line games, along with such activities as a virtual art gallery and video chapters from the award-winning Dr. Rabbit and the Legend of Tooth Kingdom!